.smrtn_ 2-minute read

With more than

40,000

AI solutions and you receiving 4–10 cold pitches daily, there’s no time to find any signal in the noise.

Source: There’s An AI For That, 2026 01 / 17
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No one can track the hundreds of enterprise AI solutions + the dozens launching each week.
So leaders fall behind, or make rushed bets.

Source: There’s An AI For That, 2026 02 / 17
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Meanwhile, AI tools pile up, overlap and underdeliver.

Leading to buyer’s remorse and AI tool sprawl.

03 / 17

Introducing

.smrtn

The right AI tools, sourced, vetted and monitored.

Pronounced “smarten”

AWSM LABSCreated and run by AWSM LABS,
a business-focused applied AI lab.

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How it works

Fewer, better AI bets.

  1. 01
    Tell us.Your needs, in a short conversation.
  2. 02
    We find.Matches with reasons. Pitches screened.
  3. 03
    Know before you buy.Fit checks and notes from peers.
  4. 04
    Meet live.Dinners with peers and matched companies.
  5. 05
    Make it work.Your stack, watched and measured.

All of it FREE.

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Step 1 · Tell us

Intake.

A short conversation, not a form: what you need, what you already run, and what you’d never buy.

Private by default. Change it any time.

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Step 2 · We find

Pitchbox.

Forward cold pitches to pitches@smrtn.ai. Each is scored against your priorities.

Vendors never learn who sent it.

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Step 2 · We find

Matches based on your preferences.

The best fits across the whole market, not just companies that pay us.

Why each one fits, and when nothing does.

Also in this stepRadarNew startups that fit, as they launch

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Step 3 · Know before you buy

Fit Check.

Before you buy, we check a tool against the stack you already run: conflicts and overlap.

Know before you buy.

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Step 3 · Know before you buy

See what peers really think.

Field Notes from verified leaders on the AI tools they’ve deployed: what it took, how long it took, and whether they’d choose it again.

Share yours anonymously or by name. Members only.

Also in this stepWatchlist and updatesFollow startups without the sales calls

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Step 4 · Meet live

Sharpen your thinking with peers.

LIVE GTHRNGS: compare notes with 8 to 15 leaders in your function, and meet the 5 or 6 companies matched to your priorities.

First: December 10, Manhattan.

11 / 17
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Step 5 · Make it work

Stack Watch.

We watch the AI tools you run, flag changes that may affect you, and brief you before renewals.

Your stack, kept working.

Also in this stepPulseA weekly AI Brief for your functionOutcomes and feedbackSay what’s working; vendors hear it anonymized

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You and your team

Get AI smart. Stay that way.

AI changes weekly. SMRTN keeps you current, and gets your team using what you adopt.

Bite-sized. Never a training day.

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Where we source from

Every recommendationreco has a source.

We track the whole market, member or not, and a person reviews every pick before it reaches you.

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Free, always.

Optional paid add-ons

Scouting, help with implementation and migrations, on-site adoption capture, and tracking user adoption vs. spend by AI vendor.

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Where enterprise AI gets

found and linked.

Join free

smrtn.ai · an AWSM LABS solution

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Be a SMRTN
Founding member.

Where SMRTN can help most · pick up to two
Lanes you want AI for · pick any

Join free smrtn.ai/start

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LIVE GTHRNGS · Dec. 10th · NYC

An evening dinner, matched to you.

We’ll confirm your seat and the details by email.