Frequently asked questions.
Is it really free for members?
Yes. Startups fund the platform by paying for access, and that model is disclosed to every member. An optional VIP tier is coming for teams that want analyst diligence and concierge sourcing.
How do you choose startups?
SMRTN only accepts venture-backed AI companies with paying customers, a product for a function our members lead, and the capacity to start a pilot within 30 days. Even then, only when they fit what members are asking for. Startups that don't fit are turned away.
Who sees my data?
Only you, unless you choose to share. Your intake, watchlist and ratings are private by default. Startups see only what you decide to show them.
What happens at SMRTN MRNGS?
A private 90-minute breakfast with three to four startups you chose and peers in your function. Eight to twelve members, no stage, no booths. We start in NYC, then Silicon Valley.
What is SMRTN NGHTS?
SMRTN's larger quarterly evening showcase, where startups pitch to members. Dates are announced to members.
Will a startup know I'm interested?
Only anonymously, such as your function and company size, unless you tap “Share my interest.” You can undo it anytime.
Can SMRTN signals go into our CRM?
Yes. Weekly signal reports now, with HubSpot and Salesforce sync coming soon.
Can you help us implement?
Yes, through AWSM LABS, an applied AI lab that designs, builds and measures AI for companies. Implementation is forward-deployed, with ROI defined before work starts.
Will startups contact me directly?
No. Startups reach you only through their update channel, in a set format and cadence, and only if they're on your watchlist. You can mute any company.
What does it cost a startup?
Startups pay a subscription. Founding pricing is available to the first cohort; apply and we'll share it if you're a fit.
How does SMRTN relate to CRFT and KNTRL?
They're all AWSM LABS solutions. SMRTN finds the right AI. AWSM LABS implementation deploys it against defined ROI. KNTRL monitors adoption and optimizes it in your context. CRFT builds the custom AI systems a company owns outright.